Changing Climate Communications (2019 Design Matters Conference)

Amy Longsworth, Boston Green Ribbon Commission; William Spitzer, New England Aquarium

The Boston Green Ribbon Commission (GRC) is busy creating a roadmap of practical steps to de-carbonize energy and build climate resiliency. Organized around sector-based working groups for higher education, healthcare, and commercial real estate, in 2017, the GRC recognized the need to pioneer a fourth sector comprising Boston’s cultural institutions; effective climate communications and relevant programming were at the top of the list of opportunities. Along with William Spitzer of the New England Aquarium, this session unpacks a strategy for uniting disparate cultural organizations, spurring them to action, and sharing data and guidance about climate messaging strategies that cut through to general audiences.

Posted by Mary.Fichtner on November 21, 2019 - 10:42am